Over the past decade, the wide format printing industry has experienced significant growth, driven by advancements in technology and a shift in market demands. This expansion has been particularly notable in areas such as advertising, signage, and textile printing, where large-scale, high-quality prints are essential.
The global large format printer market has seen substantial growth, with projections indicating a rise from USD 8.86 billion in 2023 to approximately USD 12.7 billion by 2030, reflecting a compound annual growth rate (CAGR) of 5.5% during the forecast period from 2025 to 2030. (VynZ Research, 2024)
This upward trajectory is largely attributed to the increasing demand for large-scale graphics in advertising and the growing adoption of digital printing technologies across various industries. Notably, nearly three-quarters of companies have expanded beyond traditional commercial printing, with 61.3% adding graphic and sign (wide-format) printing to their services. (Andrew D. Paparozzi, Printing Impressions, 2025)
Advancements in Ink Technologies
The evolution of ink technologies has played a pivotal role in the advancement of wide format printing. Key developments include:
Eco-Solvent Inks: These inks are favored for their environmental benefits, emitting fewer volatile organic compounds (VOCs) compared to traditional solvent inks. They are ideal for indoor applications due to their reduced odor and improved safety profiles.
Latex Inks: Latex inks have gained popularity for their versatility and durability. They are water-based, making them environmentally friendly, and are suitable for a wide range of substrates, including textiles, banners, and wallpapers.
UV-Curable Inks: In 2022, the UV-cured ink market generated significant revenue. UV inks cure upon exposure to UV light, resulting in rapid drying times and robust, vibrant prints. They are compatible with various materials, including plastics, glass, and metals, making them suitable for diverse applications.
(Maximize Product Research, 2024)
Rise of Dye Sublimation Printing in Textiles
Dye sublimation printing has emerged as a transformative technology in the textile industry. This method involves transferring dye onto fabric using heat, resulting in vibrant, durable prints that are integral to the material. It’s particularly effective for producing high-quality, customized designs on fabrics, making it ideal for fashion, sportswear, and home décor applications. (David Savastano, Ink World Magazine, 2024)
While traditional printing markets have faced challenges, the rise of wide format and digital printing has provided new avenues for growth. The global digital printing market is projected to grow from USD 38.07 billion in 2023 to USD 57.03 billion by 2030, at a CAGR of 6.2%. (Grand View Research, 2024)
This shift reflects a broader industry trend towards customization, shorter print runs, and on-demand production, catering to the evolving needs of consumers and businesses alike.
Looking ahead to 2035, the wide format printing industry is poised for continued innovation and expansion. Advancements in ink formulations, printing technologies, and automation are expected to drive efficiency and open new application possibilities. Sustainability will likely remain a key focus, with ongoing developments in eco-friendly inks and energy-efficient printing processes. As digital integration deepens, the industry may see more personalized and interactive print solutions, bridging the gap between physical and digital media.
The past decade has marked a period of significant growth and transformation for the wide format printing industry. With continuous technological advancements and an adaptive approach to market demands, the sector is well-positioned to thrive in the years leading up to 2035 and beyond.